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Enjoying San Miguel de Allende’s Christmas Season

By Robin Loving

The Rotary Club has invited the bestselling author of San Miguel de Allende’s Secrets book series (including a Christmas book) and our city’s top-rated history and culture walking tour guide to explain the indigenous and Spanish roots of today’s holiday traditions.

Rotary Presentation
SMA’s Indigenous and Spanish Roots with Holiday Shopping
Benefiting Rotary Club
Tue, Dec 19, 12:30pm
Hotel Misión
Salida a Querétaro 1

The holiday season in town spans from the celebrations of St. Nicholas and the Virgin of Guadalupe through Three Kings’ Day and a bit of bed, bath, and beyond. The holidays are a grand celebration of Jesus’s birth and one of the loveliest and most culturally active times to be in San Miguel.

To understand what goes on at this holiday time of year (the processions, plays, piñatas, and paintings) the Rotary is hosting a wry and witty explanation led by Joseph Toone. The San Miguel de Allende Secrets series of books will be available for purchase, including two new releases on touring and living here. Book sales benefit the Rotary’s programs.

Joseph Toone is San Miguel’s expert on the indigenous and Spanish roots to our modern traditions. Toone is our town’s bestselling author and top-ranked tour guide explaining why San Miguel is truly the heart of Mexico.

Following a chocolate childhood in Hershey, PA, and a prolonged Catholic education (through graduate school), Joseph Toone began his career in the Foreign Service as an American Diplomat working in embassies overseas.

After his foreign service, he started (and twenty years later sold) an international technical writing company, then the largest in Research Triangle Park, NC, while being a single parent to three cuties.

Today, Toone raises 13 pounds of fluff who has no clue he is a dog. Toone also volunteers to teach dance to seniors at DIF and in rural communities for presentations as diverse as the Miss Grandmother Pageant to a wide variety of fiestas for virgins. In addition, Toone is the award-winning and bestselling author of San Miguel de Allende Secrets series on Amazon, leading in the areas of Mexican Travel, Holidays, and Short Stories. His series include bestselling books on Christmas, Easter, Day of the Dead, History, and Culture, plus two new releases on Tours and Living in San Miguel. In addition, Toone is SMA’s top-ranked tour guide, explaining why we do what we do in today’s San Miguel. For more information, visit or


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