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The Heart of San Miguel

By Antonio De Jesús Aguado

For the second year in a row the local government will bestow Heart of San Miguel awards in an event that will feature a red carpet and add to the municipality’s international recognition.

The ceremony will take place on Saturday, February 22, at 7pm in the Jardín Principal. The award is handed over to personalities from radio, television and films, along with others such as athletes. These celebrities are appointed as San Miguel ambassadors and are elected because they have chosen San Miguel as a place to live or to start their businesses. This year, the list includes photographer Spencer Tunick, golfer Lorena Ochoa, Fernanda Familiar—radio announcer—and Gaz Alazraki. There will be special guests.

María José Garrido, director of the Department of Economic Development and International Affairs, said that when she started working for the local administration one of their strategies was to divide the year into bimonthly festivals. San Miguel Te Amo was the first of the year. San Miguel Te Amo includes the San Miguel Writers’ Conference, which just celebrated its ninth edition and yearly attracts more than 900 attendees from Canada, the US and Mexico. The San Miguel Te Amo Festival ends with the handing out of the Heart of San Miguel awards.

In its first edition, the event was held in the Rosewood hotel and featured the premiere of the Mexican movie El Deseo (Desire), filmed in San Miguel a few years ago and starring Christian Bach, an Argentinian actress. Bach, who has participated in several soap operas filmed in the city, said that San Miguel is a magical place and that the Corazón that she received was likewise magical.

Damián Alcázar, a Mexican actor, also received the recognition. He has been living in the city for 10 years. When he received the Corazón he said that when he talks with somebody about San Miguel they say, “I have been there.” According to the actor, he came to San Miguel to do a movie and while he was strolling through the cobblestoned streets he thought, “This is where I want to live.”

In 2013, the event was open to a select audience, but this year it will be open to the general public and will be at the Jardín. The celebration will start at 5pm with a DJ who will play all kinds of music. At 5pm, the celebrities will walk the red carpet from the former city hall building to the Jardín, where Garrido said that there will be spectacular scenery for the event. The special guests will receive the award and later the attendees can to talk with them and even have a picture taken with them.

This year, the design of the heart is by the artist Álcides Fortes. The sculpture—made of copper—depicts a heart, formed by two hands, which also symbolizes the unity of sanmiguelenses.


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