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100 Women Who Care award 60,000 pesos to PEASMA

By Lee Bellavance

Almost 100 women gathered at the Rosewood Hotel Monday afternoon, January 13, for the sole purpose of giving away money—almost 60,000 pesos to be exact. In this, their fifth round of funding, the San Miguel de Allende Environmental Education Project (Fundacion de Apoyo Infantil de Guanajuato’s PEASMA project) walked away, literally, with the pile of cash.

Monday’s charity benefit, hosted by the Rosewood Hotel, is the latest in San Miguel’s growing 100 Women Who Care movement, which meets quarterly. The women, in teams of one, two or four members, pledge to fund 4,000 pesos per year in quarterly installments. These same women can then nominate charities to receive the collected largesse.

At their meetings, preceded by a no-host social hour in the Rosewood ballroom and amphitheater, the cash is collected and the names of all the competing charities are put in a hat. Then three are drawn to continue to the final level. After a brief report from the previous winner, a representative of each of the three finalists makes a five-minute presentation touting her contending charity. The exciting part comes when all 100 women vote on which to fund—and the results are announced. In a few short hours a charity receives 50,000 or more pesos to further their mission.

Donna Tanner, a member of a two-person team, commented, “I think it’s a fantastic concept for women to be able to come together and for as little as 250 pesos learn about different charities and make a decision about helping to fund one.”

PEASMA, Monday’s winner, is dedicated to environmental education in the local schools, environmental protection and the right of children to live in a sound environment. According to Alexia Fullerton, the only American on the organization’s board, 4,700 children in grades two to six studied such topics as recycling, social justice and science, including trips to the Charco del Ingenio. Instilled with respect for the environment, Fullerton says, “The children become the guardians.” “Mom, don’t throw that in the stream. I’m the guardian of the stream.”

Also on Monday, last meeting’s recipients, Casa Hogar Santa Julia Don Bosco, reported that their funds went to provide the newly expanded facility with gas, food, and utilities, as well as office and school supplies. The group also distributed a thank you card to all members with two milagros (miracle charms) as a thank you gesture.

The next meeting of 100 Women Who Care will be April 21, once again at the Rosewood Hotel, starting with a social hour at 3:30pm. While they now have some 58 active teams and individuals, the organization’s goal is to achieve 100 units. To join this exciting organization, simply attend the next meeting or visit the organization’s website at, where you will find full information.


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