Get the inside scoop on the Atención

By Robin Loving Rowland

The Atención, San Miguel’s premier bilingual newspaper, is the weekly go-to print source for information in San Miguel de Allende for the expatriate community and San Miguel’s visitors.

Rotary Presents Atención
Tue, Aug 20, 12:30pm
Hotel Real de Minas
Ancha de San Antonio at Stirling Dickinson

Why is it published by La Biblioteca? To whom is it designed to appeal? What are its editorial guidelines? How is it organized? How and where is it distributed? Who are its clients? What are its challenges? What are its future plans? How does it relate to its free entertainment insert, Qué Pasa?

These and other questions about Atención will be addressed at a forthcoming Rotary Club meeting Tuesday, August 20, at 12:30pm when the paper’s general director, Noé Delaflor García, will present a free program at Hotel Real de Minas on the Ancha de San Antonio at Stirling Dickinson.

Delaflor is a UNAM-educated industrial engineer with post-graduate studies in administration, finance, management, marketing and sales. His extensive experience in Mexico, Latin America, England and the United States includes positions with Eli Lilly, the American Can Company, the high tech paint industry, real estate, and the State of Connecticut, for whom he represents business interests in Mexico.

Bilingual in English and Spanish, Delaflor is also a volunteer for Casita Linda and La Biblioteca.

Rotary is a worldwide volunteer service organization in which members focus on creating ethical solutions to the needs of communities while promoting goodwill and fellowship.

For more information, contact Rotary President Lee Carter at, and see

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