Suetertón helps thousands stay warmer

By Antonio De Jesús Aguado

More than 12,000 children and adults from rural communities and vulnerable neighborhoods received warm clothing items this winter through the annual “Suetertón” drive, which concluded in Ejido de Tirado. Winter officially began on December 21, 2012, and will conclude on March 20 this year. The low temperatures brought on by cold fronts should end between April and May.

In December, journalists and local authorities gathered to launch the Suetertón campaign, which collects donated warm clothing to be handed out to children, adults and the elderly in rural communities and vulnerable neighborhoods.

This year, according to Pepe Báez, president of the Association for Freedom of the Press, more than 12,000 sweaters, scarves, blankets, gloves and hats were collected. During the launch of the campaign in December, Mayor Trejo donated a month’s salary (80,000 pesos) for the purchase of new sweaters. The clothes were handed out by personnel from the DIF (Department for Integral Development for Family) and Civil Protection. Ana Paula Dávalos, director of the DIF, commented that more than 27 rural communities, including El Cimatario, Tierra Blanca and Los Toriles, were benefited and that “it was a very important event because we worked along with the media with the aim of benefiting those most in need.”

During the final handing out of sweaters held in Ejido de Tirado by journalists and personnel from the DIF, the Civil Protection Department and Mayor Trejo, Pepe Báez, who launched the first Suetertón nine years ago, commented that this year was like no other because of the work of communicators and local authorities, and he thanked Mayor Trejo for handing over toys to the children who attended the event. Báez said that this year he realized that we all can help; whether we are rich or poor, we always can donate a toy, a sweater or a blanket.

Trejo commented, “I am very happy because the union between the different sectors of the municipality can improve the social development. I congratulate the media who make this event possible and I also reiterate my respect for the association of journalists.”


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